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Beauty PR and Influencer Campaigns Case Study Presentation

Red Marketing Case Study
Beauty PR and Influencer Campaigns

April 15, 2024

The Client: Background

At Beauty Bag, our story is one of passion and excitement. We embarked on this journey with a mission to bring the world of international beauty to South Africa, making it accessible to all beauty lovers like you. We wanted to break down barriers and open doors to coveted brands that were previously hard to find.

We take pride in being the exclusive distributor for these prestigious international brands. Our commitment goes beyond simply delivering products; we strive to build genuine relationships with both our brands and our beloved Beauty Babes.

We only sell legitimate and authenticated products. Your trust and satisfaction are our top priorities, so you can shop with confidence, knowing that each product is the real deal.Welcome to our world of
beauty, where dreams become reality, and where every Beauty Babe is cherished. Together, let’s embrace the power of beauty and celebrate
the uniqueness that sets us apart.

Read more about VHS here

Results – A Successful Corporate Public Relations Campaign:

ONE MONTH OF PR RESULTED IN FEATURES
IN THE FOLLOWING PUBLICATIONS:
PR FEATURES: PRINT AND ONLINE:

  • Glamour
  • Fairlady
  • Your Pregnancy
  • A2
  • Pharmaceutical & Cosmetic Review
  • Gauteng Lifestyle
  • Forbes
  • Yclad

INFLUENCER CAMPAIGNS:
2 successful influencer campaigns for the
Hairtamin and Bybi product launches with a reach
of over 40,000 people through micro influencers.

If you are looking to run a successful corporate PR Campaign, read more about our Public Relations services here

Contact us today

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