RED Marketing

Cosmetic Clients – Case Study

Collaborating with over 20 international beauty and cosmetic brands, RED Marketing has brought its expertise to Cosmetic renowned names

Driving success across diverse cosmetic brands

Collaborating with over 20 international beauty and cosmetic brands, RED Marketing has brought its expertise to renowned names such as QMS Medicosmetics, Team Dr Joseph, Charlotte Tilbury, Catrice and Essence, as well as trending sensations like Drunk Elephant, Sol de Janeiro, BYBI, The Patch Brand and HAIRtamin. Our diverse marketing services cater to the unique essence of each brand.

BEAUTY BRANDS WE’VE NURTURED

Client:

QMS Medicosmetics, Team Dr Joseph, Charlotte Tilbury, Catrice and Essence, as well as trending sensations like Drunk Elephant, Sol de Janeiro, BYBI, The Patch Brand and HAIRtamin

Industry

Beauty, Cosmetics

Services :

PR & Influencer Marketing, Branding, Social Media Marketing, Website Development, Creative Services

FEATURED IN

OUR SERVICES FOR BEAUTY AND COSMETIC BRANDS

Public Relations

By combining strategic communication with meaningful relationship-building, we ensure your brand not only reaches the right audience but also resonates with them.

Influencer Marketing

Identifying individuals who have a large and engaged following on social media and can influence their followers’ opinions and purchasing decisions.

Brand Development and Strategy Formulation

Aligning the brand’s messaging with the target audience’s needs and preferences and using creativity and innovation to differentiate the brand from competitors.

Social Media Marketing

Let’s shake things up together with savvy social media marketing strategies that pack a punch, helping you steal the spotlight and dominate your niche.

Website Development

We specialise in designing eye-catching e-commerce platforms and executing powerful digital marketing strategies for a spectrum of beauty brands, from skincare and makeup to hair care and vitamins.

Creative Services

From crafting compelling CI developments to innovative packaging designs, extending seamlessly into impactful advertising and engaging content curation – we offer end-to-end solutions.

PR highlights

  • 15 years with over R9 000 000 worth of coverage per year.
  • RO I 1:63
  • 6 years with over R6 000 000 worth of coverage per year
  • 6 years with over R3 000 000 worth of coverage per year
  • 3 years with over R12 000 000 per year

Our approach was designed to deliver maximum impact without unnecessary complexity. Every step was centred on what would make the biggest difference for customers while supporting Arrow Electricals’ business goals. By combining UX best practice with an iterative design approach, we ensured the client stayed closely involved and every decision added real value.

  • For a 3 month project, garnering over R460 000 worth of coverage in 3 months
  • RO I 1:15
  • Influencer campaign reached over 200 000 people
  • Influencer campaign reached over 100 000 people
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